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ULIP vs Fixed Deposit: Which Investment Option is Right for You?

Saving money is always a smart choice for everyone. But so many people don't know where to save their money safely. Two of the common options are: A Unit Linked Insurance Plan (ULIP) or a Fixed Deposit (FD) account. Both help you with future planning, but use different ways to do it. A ULIP provides you with life cover and also grows your money based on the market. A Fixed Deposit offers a known fixed return without market risk. We will consider the difference between ULIP and Fixed Deposit very simply. You will learn what ULIP and Fixed Deposit are and how they both operate. Finally, we will discuss how to decide which option will be best. This guide is for everyone to use, regardless of whether you are just beginning your professional career or nearing retirement. So, let's get started and see what is suitable—ULIP or FD!

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Written By Shruti gujarathi
About Shruti gujarathi
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Shruti gujarathi has 5 years of experience in the BFSI sector, and as Manager- Digital Marketing at Bajaj Allianz Life Insurance, manages digital and content marketing. She has had hands-on experience in content strategy, performance marketing and Strategic Alliances over a career spanning 10 years.
Reviewed By Rituraj Singh
About Rituraj Singh
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Rituraj Singh,With over 6.5 years of experience in the insurance industry, Rituraj Singh, Manager- Product & Brand Marketing at Bajaj Allianz Life Insurance overlooks new product launches, compliance, and brand projects, leveraging artificial intelligence and technology to enhance outcomes.
Written on: 10th May 2025
Modified on: 14th May 2025
Reading Time: 15 Mins
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What are ULIPs?


A Unit-Linked Insurance Plan (ULIP) is a money-saving plan that offers two benefits: life cover and a chance to grow your savings. When you pay for a ULIP, one part goes toward life insurance, and the other part is used in funds like equity, debt, or balanced funds.


The value of your savings depends on how the market performs. That means the amount may go up or down over time. ULIPs are linked to the market. So, if the stock or bond market does well, your ULIP may also grow.


Here’s how ULIPs work in a simple way:


  • The money you give is split into two parts – one for life cover and one for saving.
  • The savings part is put in market-linked funds that grow over time (depending on the market).
  • You may switch between funds (like equity to debt) based on your comfort with risk.
  • There is a lock-in period of 5 years.

Many people prefer ULIPs for life insurance plus a market-linked savings plan.


What is FD?


A Fixed Deposit (FD) is a safe and simple savings option. In an FD, you keep your money in a bank or financial institution for a fixed time, from a few months to five years or more. In return, the bank gives you a fixed interest rate.


The rate does not change even if the market goes up or down. That means you know how much you will get at the end of the term. This makes FD very popular among people who want safety and stable returns.


Let’s see what an FD does:


  • You give a set amount of money for a chosen period (1 year or 5 years).
  • The bank adds interest to your amount.
  • After the time ends (called maturity), you get the full amount with interest.
  • Some banks allow early withdrawal, but you may pay a small charge.

FDs are good for people who want zero risk and fixed earnings.


Difference Between ULIP and Fixed Deposit


Feature ULIP Fixed Deposit (FD)
Type Combining life insurance and savings in market linked funds A savings plan with a fixed interest rate
Returns May change based on the market Fixed and known returns
Life Insurance Yes, it includes life cover No life insurance cover
Risk Level Higher – depends on market ups and downs Very low – not affected by the market
Lock-in Period 5 years No lock-in, but early withdrawal may have a charge
Liquidity Low - Money is locked for 5 years High - Money can be withdrawn early (with a charge)
Flexibility You may switch between funds (equity/debt) No option to change mid-way
Charges May have fund and policy charges Usually, no extra charges
Tax Benefits May offer tax benefits under Section 80C (under old tax regime) and 10(10D) subject to conditions May also offer tax benefit under Section 80C (5-year FD) (under old tax regime)
Transparency Fund details may not be clearly visible Fixed return is shown at the start

So, which is better – ULIP or FD? That depends on your comfort with risk and goals. If you want life cover and can wait for long-term growth, ULIP may work for you. FD might be suitable if you want complete safety and a fixed return.


Conclusion


Let’s break it down into simple points to understand the best fit:


Choose ULIP if:


  • You want both life cover and market-based returns
  • You can take some risks
  • You are planning for long-term goals
  • You are okay with a 5-year lock-in

Choose FD if:


  • You want safe, fixed returns
  • You do not want to take any risk
  • You may need money early
  • You like simple and secure savings

In short, both are useful for different people. Always understand your needs before making a choice. If you are still unsure which is better ULIP or FD, it’s good to learn more and see what matches your comfort and goals.


FAQs


Which is better ULIP or FD?


FD and ULIP are both helpful, but they work in different ways. FD is simple and safe. You keep money in the bank, and after a fixed time, you get your money back with interest. ULIP gives your life coverage and puts some money into funds that grow based on the market. If you like safety and steady returns, an FD may suit you. If you want life cover and are okay with market ups and downs, ULIP might help. So, choose what makes you feel safe and fits your money goals.


Is ULIP a good investment?


ULIP is a mix of life insurance and savings. When you pay for ULIP, a part goes to protect your life, and the rest is invested in market-linked funds. These funds may grow if the market does well. ULIP might help if you want long-term benefits and can wait. But it may not suit you if you need money quickly or want safe returns. It also has a 5-year lock-in. So, ULIP is good only if you are okay with market risk and long-term saving.


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IN THIS POLICY, THE INVESTMENT RISK IN INVESTMENT PORTFOLIO IS BORNE BY THE POLICYHOLDER

The Unit Linked Insurance Products do not offer any liquidity during the first five years of the contract. The policyholder will not be able to surrender or withdraw the monies invested in Unit Linked Insurance Products completely or partially till the end of the fifth year.

ULIPs are different from the traditional insurance products and are subject to the risk factors. The premium paid in ULIPs are subject to investment risks associated with capital markets and the NAVs of the units may go up or down based on the performance of fund and factors influencing the capital market and the insured is responsible for his/her decisions. Please know the associated risks and the applicable charges, from your Insurance agent or the Intermediary or policy document issued by the insurance company. The various funds offered under this contract are the names of the funds and do not in any way indicate the quality of these plans, their future prospects and returns.

 The views stated in this article are not to be construed as investment advice and readers are suggested to seek independent financial advice before making any investment decisions. For more details on risk factors, terms and conditions please read the sales brochure & policy document (available on www.bajajallianzlife.com) carefully before concluding a sale. Bajaj Allianz Life Insurance Company Ltd., Regd. office Address: Bajaj Allianz House, Airport Road, Yerawada, Pune - 411006, Reg. No.: 116, CIN: U66010PN2001PLC015959, Call us on toll free No.: 1800 209 7272, Mail us: customercare@bajajallianz.co.in

Tax benefits as per prevailing Section 10(10D) and Section 80C (under old tax regime) of the Income Tax Act shall apply. You are requested to consult your tax consultant and obtain independent advice for eligibility before claiming any benefit under the policy.

BJAZ-WEB-EC-14890/25

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Disclaimer

* Tax benefits as per prevailing Section 10(10D) and Section 80C of the Income Tax Act shall apply. You are requested to consult your tax consultant and obtain independent advice for eligibility before claiming any benefit under the policy.

~ Individual Death Claim Settlement Ratio for FY 2023-2024

1 Premium Holiday has to be selected at inception to avail this benefit and also depends on other policy terms & conditions


Bajaj Allianz Life Insurance Co. Ltd. | IRDAI Reg. No. 116

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I hereby authorize Bajaj Allianz Life Insurance Co. Ltd. to call me on the contact number made available by me on the website with a specific request to call back. I further declare that, irrespective of my contact number being registered on National Customer Preference Register (NCPR) or on National Do Not Call Registry (NDNC), any call made, SMS or WhatsApp sent in response to my request shall not be construed as an Unsolicited Commercial Communication even though the content of the call may be for the purposes of explaining various insurance products and services or solicitation and procurement of insurance business

 

Please refer to BALIC Privacy Policy

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%% Above illustration is for Bajaj Allianz Life eTouch- A Non Linked, Non-Participating, Individual Life Insurance Term Plan (UIN: 116N172V03) considering Male aged 25 years | Non-Smoker | Policy Term (PT)– 30 years | Premium Payment Term (PPT) – 30 years | Sum Assured opted is Rs. 1,00,00,000 | Online Channel | Standard Life | 1st Year Premium is Rs. 6,238. 2nd Year onwards premium is Rs. 6,659. Total Premium Paid is Rs. 1,99,349 | Medical Rates | Yearly Premium Payment Mode | Death benefit opted is lumpsum payout and monthly installments (Lumpsum Payout Percentage : 45, Income Payout Percentage : 55) | Premium shown above is exclusive of Goods & Service Tax/any other applicable tax levied, subject to changes in tax laws, and any extra premium and is for illustrative purpose only. This is inclusive of all the discounts mentioned above.

## Tax benefits as per prevailing Section 10(10D) and Section 80C of the Income Tax Act shall apply. You are requested to consult your tax consultant and obtain independent advice for eligibility before claiming any benefit under the policy.Above Tax benefit is calculated considering deduction of Rs. 150,000 and applicable tax rate of 31.20%.

@ Term Insurance plan bought online directly from Bajaj Allianz Life Insurance has no commissions involved.

^^ The Return of Premium amount is total of all the premiums received, exclusive of extra premium, rider premium and GST & /any other applicable tax levied, subject to changes in tax laws
Bajaj Allianz Life Insurance Co. Ltd. | IRDAI Reg. No. 116

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Disclaimer

The Unit Linked Insurance Products do not offer any liquidity during the first five years of the contract. The policyholder will not be able to surrender or withdraw the monies invested in Unit Linked Insurance Products completely or partially till the end of the fifth year.

ULIPs are different from the traditional insurance products and are subject to the risk factors. The premium paid in ULIPs are subject to investment risks associated with capital markets and the NAVs of the units may go up or down based on the performance of fund and factors influencing the capital market and the insured is responsible for his/her decisions. Bajaj Allianz Life Insurance Company Limited is only the name of the Life Insurance Company and Bajaj Allianz Life Goal Assure II- A Unit-linked Non-Participating Individual Life Savings Insurance Plan (UIN No.: 116L180V02) is only the name of the unit linked insurance contract and does not in any way indicate the quality of the contract, its future prospects or returns. Please know the associated risks and the applicable charges, from your Insurance agent or the Intermediary or policy document issued by the insurance company. The various funds offered under this contract are the names of the funds and do not in any way indicate the quality of these plans, their future prospects and returns.

Bajaj Allianz Life Goal Assure II - A Unit-linked Non-Participating Individual Life Savings Insurance Plan (UIN: 116L180V02)

** Return of Mortality Charges at Maturity (ROMC) is payable at maturity, provided all due premiums have been paid

Bajaj Allianz Life Insurance Co. Ltd. | IRDAI Reg. No. 116

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Disclaimer

Bajaj Allianz Life eTouch- A Non Linked, Non-Participating, Individual Life Insurance Term Plan (UIN: 116N172V04)

* Tax benefits as per prevailing Section 10(10D) and Section 80C of the Income Tax Act shall apply. You are requested to consult your tax consultant and obtain independent advice for eligibility before claiming any benefit under the policy.Above Tax benefit is calculated considering deduction of Rs. 150,000 and applicable tax rate of 31.20%.

~ Individual Death Claim Settlement Ratio for FY 2023-2024

1 Premium Holiday has to be selected at inception to avail this benefit and also depends on other policy terms & conditions


Bajaj Allianz Life Insurance Co. Ltd. | IRDAI Reg. No. 116


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