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6 Reasons to Buy Life Insurance Policy Online


May 20, 2022

By : Bajaj Allianz Life

Until a few years back, individuals used to rely on agents and offline branches of insurance providers to purchase life insurance policies. This meant that individuals had to set up a meeting and spend a lot of time and energy to buy life insurance.

Thankfully, that’s not the case anymore. Ever since the introduction of online life insurance plans, the insurance purchase process has become a whole lot easier and quicker. But then, why should you buy life insurance online when there’s already an established way of doing things? Continue reading to find out.


Reasons to Buy Life Insurance Policy Online


You get to enjoy several benefits by choosing to purchase life insurance online. Let’s take a look at some of the more compelling reasons why you should go the online way.

1. Cost

Online life insurance plans tend to be far more affordable than offline plans. One of the many reasons for that has to do with the fact that online plans don’t require agents to sell the plans. Some of these costs that the insurance company saves are transferred to the customers by way of lower premiums.

2. Maximization of the Sum Assured

Continuing on with the previous point, since the premiums of online life insurance policies tend to be lower than offline plans, individuals can opt for a higher sum assured amount without adding too much financial burden.

3. Convenience

Buying a policy offline means visiting the nearest branch of a financial institution or bank, presenting physical documents to an associate, and signing papers before you can receive your policy. One of the best perks of online policy shopping is that you can do this process in its completion from the comfort of your home. Wondering what about documents? You can easily upload scanned copies of all necessary documents on the insurer’s portal you are applying to. Once you apply, all you have to do is sit back, relax, and wait for your policy to be issued once the insurer follows necessary processes and verifications. If you prefer the safety of your home during these trying times, online application processes give you this advantage.

4. Ability to do research

Conducting research and comparing multiple plans with one another is extremely easy when you choose to purchase life insurance online. You can cross-check the information listed under a plan, go through its reviews online, and even look into the insurance provider’s credentials like the claim settlement ratio and solvency ratio before you commit yourself to a purchase. That’s not all. It also makes finding suitable life insurance policy for yourself that much easier too.

5. Customer empowerment

And finally, insurance buyers don’t have to rely on other third parties like agents to purchase a life insurance plan for themselves. This not only allows them to make a more informed purchase decision but also permits them to make an unbiased one. To put it simply, online purchases make insurance buyers more self-sufficient.


Life Insurance Online Payment


When you purchase a life insurance policy, you get the convenience of being able to make premium payments online. Almost all insurance providers offer multiple different online payment methods such as net banking, credit or debit cards, UPI, NEFT, and even Electronic Clearing Service (ECS). In addition to that, you can also auto-schedule your premium payments by providing your bank with an auto-debit mandate so that you never miss out on your premium payments no matter what.




Purchasing suitable life insurance policy for yourself is not only possible, but also a whole lot easier if you simply choose to go the online way.




1. Is an online life insurance policy valid?

Of course. A life insurance plan will be valid, and you will be able to enjoy all of its benefits irrespective of whether you purchase a life insurance policy online or offline.

2. Is it mandatory to buy life insurance online?

No. Although purchasing a life insurance policy online has its advantages, it is not mandatory to buy them online. You can continue to purchase life insurance through the more traditional offline method as well.

3. What are the different types of life insurance that I can buy online?

All kinds of life insurance plans from term insurance and endowment plans to ULIPs and retirement plans are available online for purchase.


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3Discount is available for regular premium and limited premium payment frequency under all variants of this product.

2Above illustration is considering Male aged 25 years | Non-Smoker | Life Cover Variant | Policy term (PT)– 30 years | Premium Payment Term (PPT) – 30 years | Sum Assured opted is Rs. 1,00,00,000 | Online Channel | medical rates | Annual Premium Payment Mode | Premium shown above is exclusive of Goods & Service Tax/any other applicable tax levied, subject to changes in tax laws, and any extra premium and is for illustrative purpose only.

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The above information is for general understanding and is meant to educate the general public at large. The reader will have to verify the facts, law and content with the prevailing tax statutes and seek appropriate professional advice before acting on the basis of the above information. 

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